17 March

Why Store Design Matters

Why Store Design Matters
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Good Design is like a great suit — Everyone takes notice. No matter what industry you’re in, design — the look and feel of your retail location, restaurant or  place of business — is an important tool to help you hook customers with a great first impression. This can mean gaining an edge over your […]

11 December

Drawn to the Light – Why Light Your Store Fixtures?

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The Reason Behind Retail lighting Many studies have been done showing the importance of retail lighting and its effects on sales. A study commissioned by Hera lighting and done with an independent consumer research firm and GNC nutrition showed the impact fixture lighting can have. The methodology of the study was to select two separate […]